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Google AdWords for Beginners Class

Categories: Google Apps Classes | Digital Marketing | Business Applications

Learn to build & refine campaigns in our Google AdWords for Beginners classes

Class Description

All strong marketing campaigns should incorporate some form of web-based advertising. It is very easy to start spending money on digital marketing campaigns, but not see any return.  In the Google AdWords for Beginners class, you will learn about the AdWords’ powerful suite of digital marketing tools and connected set of networks.

Google AdWords is simple to start using, but is difficult to master. AdWords campaigns have many components that must work together well to create an effective ad campaign. Managing an AdWords campaign involves constant monitoring, analysis, and refinement to improve campaign performance.

In the Google AdWords for Beginners class, you will start from scratch and work with your instructor through the setup of a campaign to the reporting of the results. You will refine and optimize aspects of your AdWords campaigns from ads, to keywords, to bidding, to budgets.

Working with a digital marketing expert, this class is perfect for businesses of all sizes looking to learn more about how Google AdWords can drive website traffic.  Get started with your campaigns today!

Google Adwords for beginners Classes at Digital Workshop Center
Google Adwords for Beginners Classes at Digital Workshop Center

Class Objectives

Upon successful completion of the Google AdWords for Beginners class, students will be able to:

  • Create a Google AdWords account.
  • Create an ad campaign.
  • Optimize keywords for pay-per-click campaigns.
  • Write effective ads for Google AdWords campaigns.
  • Analyze and report campaign performance.
  • Manage bidding and budgets.
Class Includes - Digital Workshop Center

Class Includes:

  • 6 hours of training
  • Professional Textbook
  • Download materials with practice data files
  • Free access to CoWorking space on class days (FC Only)
  • One month of technical support
  • One year for a free re-take (for attended students of public classes only)
  • Certificate of Completion
General Information - Digital Wiorkshop Center

General Info:

  • Target student: Beginner
  • Coursework may be assigned outside of class
  • Computer & software provided in class
  • Class size limited
Class Pre Requisites - Digital Workshop Center

Pre-requisites:

Training Type
Instructor led, group-paced, classroom-delivery learning model with structured hands-on activities.  Available for Private or Group Sessions.
Financial Aid
Click here to learn more about financial aid options including DWC’s 6-month payment plan, WIOA Workforce grant funding and more.
Terms & Conditions
Please read our Terms and Conditions before you register.

Available Public Classes


Dates/Times Information
Tue 6-12-2018
   6:00pm - 9:00pm
Thu 6-14-2018
   6:00pm - 9:00pm

Live Classes

Price: $295.00
Space Available: 4 seat(s)
Location: Digital Workshop Center - Ft. Collins - View Map
Classroom: Community Room

Course Closing Date: 6-10-2018
Instructor(s): John White

Live Online classes

Price: $305.00
Space Available(Online): 4 seat(s)
Location: Online
Choose Location: Digital Workshop Center - Ft. Collins - Online

Dates/Times Information
Tue 7-24-2018
   6:00pm - 9:00pm
Thu 7-26-2018
   6:00pm - 9:00pm

Live Classes

Price: $295.00
Space Available: 5 seat(s)
Location: Converge - Denver - View Map
Classroom: Converge Conference Room

Course Closing Date: 7-22-2018
Instructor(s): TBD

Live Online classes

Price: $305.00
Space Available(Online): 5 seat(s)
Location: Online
Choose Location: Converge - Denver - Online

Dates/Times Information
Tue 8-07-2018
   6:00pm - 9:00pm
Thu 8-09-2018
   6:00pm - 9:00pm

Live Classes

Price: $295.00
Space Available: 16 seat(s)
Location: Digital Workshop Center - Ft. Collins - View Map
Classroom: Classroom

Course Closing Date: 8-05-2018
Instructor(s): John White

Live Online classes

Price: $305.00
Space Available(Online): 16 seat(s)
Location: Online
Choose Location: Digital Workshop Center - Ft. Collins - Online



Available Private Training

Digital Workshop Center offers each class in a private, one-on-one format. Private training may be scheduled around your availability and customized to your specific needs.

Consulting allows you to work one on one with your instructor, but does not follow a class curriculum.

If the public class schedule above is not ideal, please choose from the following options: