Digital Workshop Center Trade School

Video Marketing Strategy

Level 1 | Target Audience: Beginner | 14 hours

Video Marketing Strategy ClassAs you prepare a video marketing strategy for a business, you must understand the fundamentals of the audience, company budgets, and the digital tools available to create and edit the content. In the Video Marketing Strategy class, you will learn how to understand and execute a successful video marketing campaign, how to stay on brand with your messages, and analyze the engagement of your audience.

Video Marketing Strategy Class

  • Start Date
    Dec
    27

    Video Marketing Strategy

    Online
    4 sessions, Tue/Thu 5-8:30PM MT
    Learn how to prepare video marketing strategies to grow your video skills
    Session information
    Sessions
    VMS - Session 1
    Tue, Dec 27 05:00 pm MST - Tue, Dec 27 08:30 pm MST
    Online
    VMS - Session 2
    Thu, Dec 29 05:00 pm MST - Thu, Dec 29 08:30 pm MST
    Online
    VMS - Session 3
    Tue, Jan 03 05:00 pm MST - Tue, Jan 03 08:30 pm MST
    Online
    VMS - Session 4
    Thu, Jan 05 05:00 pm MST - Thu, Jan 05 08:30 pm MST
    Online
    • $895.00 excl.
  • Start Date
    May
    30

    Video Marketing Strategy

    Online
    4 sessions, Tue/Thu 5:30-9PM MT
    Learn how to prepare video marketing strategies to grow your video skills
    Session information
    Sessions
    VMS - Session 1
    Tue, May 30 05:30 pm MDT - Tue, May 30 09:00 pm MDT
    Online
    VMS - Session 2
    Thu, Jun 01 05:30 pm MDT - Thu, Jun 01 09:00 pm MDT
    Online
    VMS - Session 3
    Tue, Jun 06 05:30 pm MDT - Tue, Jun 06 09:00 pm MDT
    Online
    VMS - Session 4
    Thu, Jun 08 05:30 pm MDT - Thu, Jun 08 09:00 pm MDT
    Online
    • $895.00 excl.

Not finding what you want? Contact us for more info

Overview

Video marketing is one of the fastest growing sectors within the marketing world due to the massive growth and demand for online video content.  This video marketing strategy class will provide vital job skills that will lead students to more opportunities in high growth positions utilizing video marketing skills.

Students will learn from subject matter experts how to examine analytics to understand the effectiveness of your video marketing efforts, create pinpoint targeting to your defined audience, and understand video content that speaks directly to your customers.

Taught in a bootcamp style, our programs balance an accelerated pace of learning with small class sizes to make sure every student receives individual support and mentoring throughout their education experience. When you are ready to launch your video marketing career forward, contact us today to learn more.

Class Objectives

Upon successful completion of the Video Marketing Strategy class, students will have an understanding of:

  • How to create a successful video marketing strategy
  • Developing and executing a successful video marketing campaign
  • Latest trends in video marketing, video ads, and video tech
  • The best types of online content
  • Storytelling
  • Storyboarding
  • Video metrics and analyzing KPIs
  • Creating and managing a Youtube channel

Pre-requisites

  • Basic digital literacy including file management is required
  • This class is offered only as a part of the Video Design Certificate

Alumni Spotlight

This class was great! The instructor did a phenomenal job at explaining the principles of the software as well as the nuances of applying industry experience to workflows and best practices. The time flew by trying to ingest all of the information and application. I highly recommend!
Google Reviews

Matt Trask

Owner, WIOA Participant

Inside Our Curriculum

Online Tech Skills Classes

Focus on Real-World Skills

Each of our stand-alone classes is designed to teach how to improve your skills in a real-world setting.  DWC's experiential learning style ensures you will be guided by an expert instructor will performing all of the tasks to help you learn.

The challenges you face in class will mimic what you will need to land a job and improve your daily productivity.

Video Marketing Strategy Class

Support & Mentoring

Video Marketing Strategy classes are offered in an accelerated bootcamp format.

Your instructor will provide hands-on, experiential style classroom learning for you to learn best practices of applying tech skills in the real-world.

Each class may be eligible credit towards a certification program, which includes career counseling and portfolio projects.

Flexible scheduling options allow you to choose what works best for your time.

Why Digital Workshop Center?

Business Administration Certificate Fort Collins

81%

of program graduates last year from unemployed to employed.

Business Administration Certificate Fort Collins

2.9

months avg to find employment after graduation

Business Administration Certificate Fort Collins

$12k

average increase in salary of certificate program students

Business Administration Certificate Fort Collins

1-on-1

career counseling and mentoring services included
Google Rating
4.9
Based on 96 reviews
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Always Live | Hands-On | Small Class Sizes | Expert Instructors | Streaming Online

*program statistics compiled from DWC enrollment report (2019-2021)

FAQs

When can I start?

The Digital Marketing Strategies Class is offered 2-3 times per year.  See schedules posted above.

Who teaches these classes?

All classes are taught by industry professionals with 10+ years experience in their field.  Check the specific class offering to learn more about the assigned instructor for each class.

You may also learn more about our team here.

What format are these classes?

Stand-alone classes at DWC are focused skills workshops that teach in a specific area of a high demand career field. 

Often described as a "short course" format, these accelerated workshops can be attended as stand-alone or can be taken as part of a larger certificate program.

Certificate programs offer more comprehensive training to help lead you to empoyment, support & mentoring, portfolio building, and career coaching.

To find out more about DWC's style of training, talk to a student advisor today.

What if the listed schedule doesn't work for me?

Click to request more information on a private class or contact us to discuss your training options.

What's included?

Stand-Alone Classes

Every stand-alone class at DWC includes support and mentoring throughout.

Stand-alone classes within your program also include:

  • Professional Textbook(s) or Reference Packet(s)
  • Lesson files
  • One year for a free re-take (for attended students of public classes only)
  • 30 days of technical support
  • Certificate of Completion

Certificate Programs & Bootcamps

Each Certificate Program & Bootcamp is comprised of several stand-alone classes, plus additional training specific to your career field, portfolio building with a comprehensive Capstone Project, and career coaching workshops.

Support and mentoring a huge part of all of our full length programs.

Talk to a student advisor to learn more about specific details on each class or program.

What career services or internships do you offer?

For full length programs, support and mentoring is included and you will be eligible to work one-on-one with a career counselor.

Workshops for job search and resume writing are included in the cost of your program.  Our expert career advisors will help you prepare for the next steps of your career path.  Your success is our success.

Click here to learn more about career counseling

DWC partners with Parker-Dewey to offer micro-internships to our students.  These project-based internships are a great way for students to build real-world experience.  Learn more

Talk to a student advisor to discuss career coaching & internship options today.

Payment & financial aid options

DWC offers several flexible financial aid options to help you finance your education.  None of our financial aid tools will require a federal student loan or add severe interest penalties.

If you are interested in scholarship opportunities, speak with a student advisor and discsuss eligibility requirements.

Or learn more about flexible payment plan options that fit your monthly budget.

Click here to learn more about financial aid options and get started.

Terms & conditions

Please read our Terms and Conditions before you register.

Still curious?

If you have more questions, view the full FAQ page or contact us today.

Upcoming Video Marketing Strategy Classes

  • Start Date
    Dec
    27

    Video Marketing Strategy

    Online
    4 sessions, Tue/Thu 5-8:30PM MT
    Learn how to prepare video marketing strategies to grow your video skills
    Session information
    Sessions
    VMS - Session 1
    Tue, Dec 27 05:00 pm MST - Tue, Dec 27 08:30 pm MST
    Online
    VMS - Session 2
    Thu, Dec 29 05:00 pm MST - Thu, Dec 29 08:30 pm MST
    Online
    VMS - Session 3
    Tue, Jan 03 05:00 pm MST - Tue, Jan 03 08:30 pm MST
    Online
    VMS - Session 4
    Thu, Jan 05 05:00 pm MST - Thu, Jan 05 08:30 pm MST
    Online
    • $895.00 excl.
  • Start Date
    May
    30

    Video Marketing Strategy

    Online
    4 sessions, Tue/Thu 5:30-9PM MT
    Learn how to prepare video marketing strategies to grow your video skills
    Session information
    Sessions
    VMS - Session 1
    Tue, May 30 05:30 pm MDT - Tue, May 30 09:00 pm MDT
    Online
    VMS - Session 2
    Thu, Jun 01 05:30 pm MDT - Thu, Jun 01 09:00 pm MDT
    Online
    VMS - Session 3
    Tue, Jun 06 05:30 pm MDT - Tue, Jun 06 09:00 pm MDT
    Online
    VMS - Session 4
    Thu, Jun 08 05:30 pm MDT - Thu, Jun 08 09:00 pm MDT
    Online
    • $895.00 excl.

Questions?