Video Marketing Strategy
Level 1 | Target Audience: Beginner | 14 hours
As you prepare a video marketing strategy for a business, you must understand the fundamentals of the audience, company budgets, and the digital tools available to create and edit the content. In the Video Marketing Strategy class, you will learn how to understand and execute a successful video marketing campaign, how to stay on brand with your messages, and analyze the engagement of your audience.
Video Marketing Strategy Class
No classes to show. Upcoming schedules will be released as soon as possible. Contact us at 970-980-8091 or info@digitalworkshopcenter-com to learn more.
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Overview
Video marketing is one of the fastest growing sectors within the marketing world due to the massive growth and demand for online video content. This video marketing strategy class will provide vital job skills that will lead students to more opportunities in high growth positions utilizing video marketing skills.
Students will learn from subject matter experts how to examine analytics to understand the effectiveness of your video marketing efforts, create pinpoint targeting to your defined audience, and understand video content that speaks directly to your customers.
Taught in a bootcamp style, our programs balance an accelerated pace of learning with small class sizes to make sure every student receives individual support and mentoring throughout their education experience. When you are ready to launch your video marketing career forward, contact us today to learn more.
Class Objectives
Upon successful completion of the Video Marketing Strategy class, students will have an understanding of:
- How to create a successful video marketing strategy
- Developing and executing a successful video marketing campaign
- Latest trends in video marketing, video ads, and video tech
- The best types of online content
- Storytelling
- Storyboarding
- Video metrics and analyzing KPIs
- Creating and managing a Youtube channel
Pre-requisites
- Basic digital literacy including file management is required
- This class is offered only as a part of the Video Design Certificate
Alumni Spotlight
“”I’m happy to say I just completed 2 certifications with DWC: Digital Marketing and Advanced Graphic Design. I needed to update my existing design skills to become more competitive in the job market. These classes certainly delivered!
Shout out to Jake and Alan who were a couple of my favorite instructors. The staff at DWC were incredibly helpful. So grateful for this incredible opportunity!”
Inside Our Curriculum
Focus on Real-World Skills
Each of our stand-alone classes is designed to teach how to improve your skills in a real-world setting. DWC's experiential learning style ensures you will be guided by an expert instructor will performing all of the tasks to help you learn.
The challenges you face in class will mimic what you will need to land a job and improve your daily productivity.
Related Certificate Programs
Explore related full length programs including:
Support & Mentoring
Video Marketing Strategy classes are offered in an accelerated bootcamp format.
Your instructor will provide hands-on, experiential style classroom learning for you to learn best practices of applying tech skills in the real-world.
Each class may be eligible credit towards a certification program, which includes career counseling and portfolio projects.
Flexible scheduling options allow you to choose what works best for your time.
Why Digital Workshop Center?
average increase in salary of
certificate program students *
employment after graduation ^
career counseling and mentoring included
Always Live | Hands-On | Small Class Sizes | Expert Instructors | Streaming Online
*Profile report data based on 2020-2023 Employment and Wage survey submissions
^Based on 2021-2023 data only | *Based on 2021-2023 data & does not include Blueprint, WP/PS/ILL/ID/ bootcamps or B.Admin data
FAQs
When can I start?
The Digital Marketing Strategies Class is offered 2-3 times per year. See schedules posted above.
Who teaches these classes?
All classes are taught by industry professionals with 10+ years experience in their field. Check the specific class offering to learn more about the assigned instructor for each class.
You may also learn more about our team here.
What format are these classes?
Certificate programs offer comprehensive training to help lead you to employment, support & mentoring, portfolio building, and career coaching. These programs are delivered 100% online with live instructors in a synchronous format. No self-paced videos.
To find out more about DWC's style of training, talk to a student advisor today.
What if the listed schedule doesn't work for me?
Click to request more information on a private class or contact us to discuss your training options.
What's included?
Each Certificate Program is comprised of course work and a comprehensive Capstone Project.
Support and mentoring a huge part of all of our full length programs. Your instructor will be there as your mentor every step of the way through the program.
All materials including textbooks are included in your tuition cost.
All data files will be provided as needed.
Enrollment includes access to tech support via Slack, phone or email. Additionally, each student has access to career coaching and more.
Attend an upcoming info session to speak to a student advisor and learn more details of this program.
What career services or internships do you offer?
For full length programs, support and mentoring is included and you will be eligible to work one-on-one with a career coach.
Workshops for job search and resume writing are included in the cost of your program. Our expert career coaches will help you prepare for the next steps of your career path. Your success is our success.
Click here to learn more about career coaching
DWC also partners with Parker-Dewey to offer micro-internships to our students. These project-based internships are a great way for students to build real-world experience. Learn more
Attend an upcoming info session to speak to a student advisor and discuss career coaching & internship options today.
Payment & financial aid options
DWC offers several flexible financial aid options including payment plans and traditional loans to help you finance your education.
We partner with Climb Credit to offer several flexible payment plan options that fit your monthly budget.
If you are interested in scholarship or financial aid opportunities, attend an upcoming info session to speak to a student advisor and learn more.
Terms & conditions
Enrollment in all programs requires each student to read and agree to our Terms and Conditions before you register.
Still curious?
If you have more questions, view the full FAQ page or contact us today.