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Resources & Blog: Email Marketing

How To Use Email Marketing to Drive Revenue

How To Use Email Marketing to Drive Revenue Email marketing is a simple, cost-effective way to drive revenue that any small business can implement. With 99% of consumers checking their email every day, it is likely that your message will get your customers attention if you create effective email campaigns. Here are four tips you can use in email marketing to drive your revenue. 1. Create Mobile Friendly Emails According to Marketing Land, an estimated 66% of all emails are now opened on mobile devices. So it is vital to create email...

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Photoshop vs. Canva

Photoshop vs. Canva Adobe Photoshop vs. Canva. Which is Better? You don’t have to be a skilled graphic designer to find yourself pondering this question. In fact, with the growing demand for graphics in the digital world, especially on social media, many people outside of the graphic design world are trying to up their digital marketing game by incorporating visual designs into their strategy. If you’re contemplating whether you should use Adobe Photoshop vs. Canva for your graphic design needs, take a look at...

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Top 5 Reasons You Should Utilize Video Marketing

Top 5 Reasons You Should Utilize Video Marketing Add video marketing channels to boost your marketing plan In the new year, there are many opportunities for you to increase the effectiveness of your company’s marketing. One of the best, easiest, and most cost-effective ways to do so is video marketing. By adding videos to your marketing plan, you’ll not only give customers content in the way they prefer to consume it but it will also boost your SEO results and increase your conversions. If you’re on the fence about video marketing, here are...

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Tips to Integrate Email Marketing with WordPress Websites

Tips to Integrate Email Marketing with WordPress Websites Learn how to Integrate Email Marketing with WordPress Websites with some simple tips & tricks In this era of multi-channel marketing, where you have multiple means to reach and market to your customer base, it’s more important than ever to make sure your marketing efforts are supporting and working in concert with one another. One of the best ways to do this is to integrate email marketing with WordPress websites. If you have a WordPress website, there are several ways you can boost your...

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Social Media Glossary | A Beginner’s Guide to Social Media Advertising

Social Media Glossary | A Beginner’s Guide to Social Media Advertising A Social Media Glossary to help you learn the modern terms In the digital era, it’s important for businesses to reach their clients where they’re at, and today… they’re on social media! Social media networks like Facebook, Instagram, SnapChat, and more have really taken off in recent years, and chances are that the very people you want to connect with are spending time on these sites. If your business isn’t already harnessing the power of social media marketing and advertising, it’s high...

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