Home » Posts Tagged "social media"

Facebook vs LinkedIn for your business

While a lot has changed with social media over the past 10 years, including the ability to advertise and target your audience better than ever before, it is not right for everyone.  When we compare two of the most popular social media channels, Facebook and LinkedIn, there is a lot to think about to know if either is right for you and your business.

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Connecting with alumni on LinkedIn

At Digital Workshop Center, we have been working closely with LinkedIn to build out our official school page. The goal is to create a central place for DWC alumni to connect and network, as well as employers to filter our alumni by the candidates specific skills.

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Loveland Public Library and Digital Workshop Center offer free classes on advanced technology

Loveland Public Library has built a reputation for innovative programming and technology. Digital Workshop Center (DWC) has been a community center for education and professional development for the past ten years. Both parties are now collaborating to bring advanced technology classes to the Loveland Library classroom, at no cost to the public, this May.

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Facebook Ads – Custom Audience

An audience feature of Facebook ads lets you market directly to your existing customer base. Using a feature called ‘Custom Audience’, you can either import a list of email addresses or connect your MailChimp email list to market directly to consumers. There is tremendous power in communicating direct to your audience. In this article, I’ll examine some of the basic concepts of a Custom Audience so you can start to use for your business as well.

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Useful Links – SEO, Google Analytics, Email Marketing

For classes taught by Christina Brodzky, here are some of her favorite websites you should know about.

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