Digital Marketing Certificate

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Understand how to design marketing strategy and determine a company’s voice within digital media, as well as execute that strategy using the latest digital marketing tools and best practices.

  • Start Date
    Jan
    11
    M/W/Th, 5:00pm to 8:00pm MT (7pm to 10pm ET)
    Online
    Session information
    Sessions
    Session 1
    Mon, Jan 11 05:00 pm - Mon, Jan 11 08:00 pm
    Online
    Session 2
    Wed, Jan 13 09:00 am - Wed, Jan 13 05:00 pm
    Online
    Session 3
    Thu, Jan 14 09:00 am - Thu, Jan 14 05:00 pm
    Online
    Session 4
    Mon, Jan 18 09:00 am - Mon, Jan 18 05:00 pm
    Online
    Session 5
    Wed, Jan 20 09:00 am - Wed, Jan 20 05:00 pm
    Online
    Session 6
    Thu, Jan 21 09:00 am - Thu, Jan 21 05:00 pm
    Online
    Session 7
    Mon, Jan 25 09:00 am - Mon, Jan 25 05:00 pm
    Online
    Session 8
    Wed, Jan 27 09:00 am - Wed, Jan 27 05:00 pm
    Online
    Session 9
    Thu, Jan 28 09:00 am - Thu, Jan 28 05:00 pm
    Online
    Session 10
    Mon, Feb 01 09:00 am - Mon, Feb 01 05:00 pm
    Online
    Session 11
    Wed, Feb 03 09:00 am - Wed, Feb 03 05:00 pm
    Online
    Session 12
    Thu, Feb 04 09:00 am - Thu, Feb 04 05:00 pm
    Online
    Session 13
    Mon, Feb 08 09:00 am - Mon, Feb 08 05:00 pm
    Online
    Session 14
    Wed, Feb 10 09:00 am - Wed, Feb 10 05:00 pm
    Online
    Session 15
    Thu, Feb 11 09:00 am - Thu, Feb 11 05:00 pm
    Online
    Session 16
    Mon, Feb 15 09:00 am - Mon, Feb 15 05:00 pm
    Online
    Session 17
    Wed, Feb 17 09:00 am - Wed, Feb 17 05:00 pm
    Online
    Session 18
    Thu, Feb 18 09:00 am - Thu, Feb 18 05:00 pm
    Online
    Session 19
    Mon, Feb 22 09:00 am - Mon, Feb 22 05:00 pm
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    Session 20
    Wed, Feb 24 09:00 am - Wed, Feb 24 05:00 pm
    Online
    Session 21
    Thu, Feb 25 09:00 am - Thu, Feb 25 05:00 pm
    Online
    Session 22
    Mon, Mar 01 09:00 am - Mon, Mar 01 05:00 pm
    Online
    Session 23
    Wed, Mar 03 09:00 am - Wed, Mar 03 05:00 pm
    Online
    Session 24
    Thu, Mar 04 09:00 am - Thu, Mar 04 05:00 pm
    Online
    Session 25
    Mon, Mar 08 09:00 am - Mon, Mar 08 05:00 pm
    Online
    Session 26
    Wed, Mar 10 09:00 am - Wed, Mar 10 05:00 pm
    Online
    Session 27
    Thu, Mar 11 09:00 am - Thu, Mar 11 05:00 pm
    Online
    Session 28
    Mon, Mar 15 09:00 am - Mon, Mar 15 05:00 pm
    Online
    Session 29
    Wed, Mar 17 09:00 am - Wed, Mar 17 05:00 pm
    Online
    Session 30
    Thu, Mar 18 09:00 am - Thu, Mar 18 05:00 pm
    Online
    Session 31
    Mon, Mar 22 09:00 am - Mon, Mar 22 05:00 pm
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    Session 32
    Wed, Mar 24 09:00 am - Wed, Mar 24 05:00 pm
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    Session 33
    Thu, Mar 25 09:00 am - Thu, Mar 25 05:00 pm
    Online
    Session 34
    Mon, Apr 05 09:00 am - Mon, Apr 05 05:00 pm
    Online
    Session 35
    Wed, Apr 07 09:00 am - Wed, Apr 07 05:00 pm
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    Session 36
    Thu, Apr 08 09:00 am - Thu, Apr 08 05:00 pm
    Online
    Session 37
    Mon, Apr 12 09:00 am - Mon, Apr 12 05:00 pm
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    Session 38
    Wed, Apr 14 09:00 am - Wed, Apr 14 05:00 pm
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    Session 39
    Thu, Apr 15 09:00 am - Thu, Apr 15 05:00 pm
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    Session 40
    Mon, Apr 19 09:00 am - Mon, Apr 19 05:00 pm
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    Session 41
    Wed, Apr 21 09:00 am - Wed, Apr 21 05:00 pm
    Online
    Session 42
    Thu, Apr 22 09:00 am - Thu, Apr 22 05:00 pm
    Online
    Session 43
    Mon, Apr 26 09:00 am - Mon, Apr 26 05:00 pm
    Online
    Session 44
    Wed, Apr 28 09:00 am - Wed, Apr 28 05:00 pm
    Online
    Session 45
    Thu, Apr 29 09:00 am - Thu, Apr 29 05:00 pm
    Online
    Session 46
    Mon, May 03 09:00 am - Mon, May 03 05:00 pm
    Online
    Session 47
    Wed, May 05 09:00 am - Wed, May 05 05:00 pm
    Online
    Session 48
    Thu, May 06 09:00 am - Thu, May 06 05:00 pm
    Online
    Session 49
    Mon, May 10 09:00 am - Mon, May 10 05:00 pm
    Online
    Session 50
    Wed, May 12 09:00 am - Wed, May 12 05:00 pm
    Online
    Session 51
    Thu, May 13 09:00 am - Thu, May 13 05:00 pm
    Online
    Session 52
    Mon, May 17 09:00 am - Mon, May 17 05:00 pm
    Online
    Session 53
    Wed, May 19 09:00 am - Wed, May 19 05:00 pm
    Online
    Session 54
    Thu, May 20 09:00 am - Thu, May 20 05:00 pm
    Online
    Session 55
    Mon, May 24 09:00 am - Mon, May 24 05:00 pm
    Online
    Session 56
    Wed, May 26 09:00 am - Wed, May 26 05:00 pm
    Online
    Session 57
    Thu, May 27 09:00 am - Thu, May 27 05:00 pm
    Online
    Session 58
    Mon, Jun 07 09:00 am - Mon, Jun 07 05:00 pm
    Online
    Session 59
    Wed, Jun 09 09:00 am - Wed, Jun 09 05:00 pm
    Online
    Session 60
    Thu, Jun 10 09:00 am - Thu, Jun 10 05:00 pm
    Online
    Session 61
    Mon, Jun 14 09:00 am - Mon, Jun 14 05:00 pm
    Online
    Session 62
    Wed, Jun 16 09:00 am - Wed, Jun 16 05:00 pm
    Online
    Session 63
    Thu, Jun 17 09:00 am - Thu, Jun 17 05:00 pm
    Online
    Session 64
    Mon, Jun 21 09:00 am - Mon, Jun 21 05:00 pm
    Online
    Session 65
    Wed, Jun 23 09:00 am - Wed, Jun 23 05:00 pm
    Online
    Session 66
    Thu, Jun 24 05:00 pm - Thu, Jun 24 08:00 pm
    Online
    • $6,995.00 excl. Tax
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Description

Digital marketing is a technology discipline. The people who succeed in it configure analytics, run marketing automation inside a CRM, manage paid media platforms, and use AI tools to plan and optimize campaigns. Employers hire for that working fluency, not for strategy talk alone.

The Digital Marketing Certificate builds it step by step. You start with strategy, spend the largest share of the program inside the marketing tools themselves, learn to read and act on marketing data, create content, and finish with advanced strategy and a capstone project that becomes the centerpiece of your portfolio.

Every session is taught live by an experienced marketing practitioner in a small class, so you get real-time feedback on your work and leave ready to operate the systems, interpret the data, and lead digital campaigns that drive results.

Includes

This course includes

  • 198 hours of live, instructor-led training via Zoom (66 three-hour sessions)
  • Small class sizes with real-time feedback from an experienced practitioner
  • Class materials and lesson files in a shared class folder
  • Hands-on projects in industry-standard marketing platforms
  • Capstone project and portfolio development
  • Technical support throughout the program
  • Career coaching for up to one year after graduation
  • Digital Workshop Center professional certificate on completion

Objectives

What You'll Learn at a Glance

  • Build a digital marketing strategy tied to clear business goals and audiences
  • Set up and use analytics platforms to track traffic, conversions, and campaign results
  • Configure CRM-integrated marketing automation and lifecycle email campaigns
  • Plan, launch, and optimize paid search and paid social campaigns
  • Apply SEO practices that improve organic visibility
  • Use AI tools responsibly to research, create, and optimize marketing content
  • Analyze marketing data and turn findings into recommendations
  • Present a capstone project and portfolio that shows employers what you can do

Prerequisites

  • Basic digital literacy: comfortable using a computer, managing files, and navigating the internet
  • Basic knowledge of Windows or macOS
  • Ability to troubleshoot simple technical issues such as installing software
  • A computer and internet connection that meet the equipment and software requirements
  • A problem-solving mindset and willingness to approach marketing challenges methodically

Overview

Digital Marketing Certificate Program: Live Online Training in Analytics, Marketing Automation, Paid Media, SEO & AI Marketing Tools

The Digital Marketing Certificate is a 198-hour, live online program delivered in small cohorts via Zoom. It moves from strategy into the tools, then into data, content, and advanced strategy, so each module builds on the last.

The program opens with Digital Marketing Strategy (18 hours), where you define audiences, goals, and channels. The largest module, Marketing Tools (90 hours), puts you to work inside the platforms employers use every day: analytics, CRM and marketing automation, paid media management, SEO tools, and AI-driven campaign tools.

Marketing Data Analysis (27 hours) teaches you to read results and turn them into decisions. Content Creation (18 hours) covers producing content that fits each channel. Advanced Marketing Strategies (27 hours) brings the pieces together at a higher level, and Portfolios and Capstone Project (18 hours) closes the program with a project you present and keep for your portfolio.

New cohorts start quarterly. Attendance at live sessions is required, and career coaching is available after you graduate.

Tuition

Tuition

  • Digital Marketing Certificate: $6,995 (198 hours)
  • Includes class materials, lesson files, technical support, and career coaching
  • Funding options include monthly payment plans, Workforce (WIOA) grants, Vocational Rehabilitation, and Veteran education benefits for those who qualify

Contact our Admissions Team at info@digitalworkshopcenter.com or 970-980-8091 to talk through funding and upcoming start dates.

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