Typography for Marketing 101 Let’s talk about fonts. There is an art and a science behind typography for marketing, and it’s very important to understand the concepts in order to create a design that speaks both visually and verbally to your audience. According to HubSpot, the design of a typeface, the width of the strokes and the presence of a serif affect the way that we perceive a message. How cool is that? But what does this mean? What is Typography for Marketing? If you’re new to the...
Adobe InDesign Cheat Sheet – Download for FREE! The Digital Workshop Center provides free cheat sheets on many popular software applications. If you are looking for a quick Adobe InDesign cheat sheet, then we’ve got just the thing for you! The InDesign cheat sheet includes several useful shortcuts and common commands to help you be more efficient and confident while working in InDesign. Several of these commands are included in our hands-on InDesign Level 1 training class, so if you...
Classes and training help for your new iPad Electronics are a popular gift choice for many people around the holidays. After all, they are both sleek and attractive, and they keep us connected in our fast-paced society. One of the fastest growing electronics markets over the past couple of years is tablets, with the Apple iPad leading the pack by a wide margin. These thin, fast, and capable gadgets are the perfect go-between for smartphones and full-on computers, and are the perfect accessory...
Even though typing into a tiny electronic screen may not feel very warm and personal, it’s a fantastic way to make meaningful connections with your clients, future customers, and fans. While nothing can replace an in-person interaction, social media interactions are quickly becoming the most popular means of communication in the marketing world. Billions of people log in to these platforms on a daily basis, and use these to maintain friendships, follow news, and also make purchasing decisions....
Adobe Illustrator Cheat Sheet – Download for FREE! The Digital Workshop Center provides free cheat sheets on many popular software applications. If you are looking for a quick Adobe Illustrator cheat sheet, then we’ve got just the thing for you! The Illustrator cheat sheet includes several useful shortcuts and common commands to help you be more efficient and confident while working in Illustrator. Several of these commands are included in our hands-on Illustrator Level 1 training class,...
Typography for Marketing 101 Let’s talk about fonts. There is an art and a science behind typography for marketing, and it’s very important to understand the concepts in order to create a design that speaks both visually and verbally to your audience. According to HubSpot, the design of a typeface, the width of the strokes and the presence of a serif affect the way that we perceive a message. How cool is that? But what does this mean? What is Typography for Marketing? If you’re new to the...
