Adobe Express
Adobe Express Training for Localized Social Media and Short-Form Video Content
This full day moves from foundations to a finished, repeatable system. The morning starts with setting up a brand kit so colors, fonts, and logos carry into every language, then moves into designing social posts and editing short-form video: trimming clips, adding captions and animated text, and syncing to music. The afternoon turns to localizing that content, translating posts and video captions into 45-plus languages, choosing a formal or informal tone for each audience, and spot-correcting the machine output so brand voice holds. From there participants reformat a single piece for Reels, TikTok, Shorts, Stories, and feed with one-click Resize, build a lightweight review and approval step for accuracy, and finish with a guided project that takes one master post or video all the way to a publish-ready localized set.
Classes are available by request; there is no public schedule posted. Contact DWC to arrange a session for your team.
This course includes
- Instructor-led session with hands-on exercises using real social posts and video clips
- Digital workbook and a localization checklist for social content
- A starter brand kit plus a social and short-form video template pack participants keep and reuse
- Access to the session recording for later review
- DWC certificate of completion
Description
Social channels move fast, and every platform and market wants something a little different. This full-day workshop shows teams how to produce social media content in Adobe Express and then localize it at speed. Participants build scroll-stopping posts and edit short-form video: trimming clips, adding captions and animated text, syncing to music, and formatting for Reels, TikTok, Shorts, and Stories. From a single master design, they translate copy into any of 45-plus languages, adjust tone for each audience, and use one-click Resize to reformat for every platform and region. The focus is a workflow the team can run again every week without rebuilding a thing.
What You'll Learn at a Glance
- Build a repeatable workflow for producing on-brand social content in multiple languages
- Design social posts and edit short-form video: trim clips, add captions and animated text, and sync to music
- Use Duplicate and Translate to convert a finished post or video into 45-plus languages
- Adjust tone and review machine output so brand voice holds up across markets
- Set up and apply brand kits so every localized version stays visually consistent
- Reformat one design for Reels, TikTok, Shorts, Stories, and feed posts using one-click Resize
- Establish a review step that keeps a native-language reviewer in the loop before anything publishes
Details
Duration
Prerequisites
- An Adobe Express account. A free account covers most of the day; a premium plan unlocks brand kits, premium video features, and some export options, and is recommended for teams.
- Comfort with basic computer and browser tasks. No prior Adobe Express experience required.
- Optional but useful: a few sample posts, images, or short clips from your own brand to localize during the hands-on project.
Your Adobe Training Goals, Customized to You
DWC provides expert Adobe Creative Cloud training aligned to your organization’s needs, your funding requirements, and your participants’ skill levels. With customization at every level, from content to scheduling to delivery format, DWC builds Adobe training programs that produce measurable outcomes.
20,000+ Participants Trained | 90% Completion Rate | 1,500+ Organizations Served
Tuition
- Single seat: $895 per person
- Small group, 2 to 5 participants: $595 per person
- Groups of 6 or more: flat-rate pricing from $2,950, quoted on request
On-site delivery on the Colorado Front Range may add a mileage charge. Classes are available by request with no public schedule posted. Contact DWC for a quote and available dates.