Live workshopDigital Marketing training for teams
Social Media Marketing for Small Business
- Built around your actual work
- Live online, or on-site by request
- Training careers nationwide since 2006
Workshop brief
Social Media Marketing for Small Business
- Duration
- 1 Day (8 hrs; two 4-hr sessions)
- Tuition
- $495.00per participant; team and private pricing by quote
- Delivery
- Live onlineOn-site, in person, by request
- Included
- Certificate of completionFor every participant
Five platforms, one of you. Pick the ones that pay.
Social media is where small businesses lose the most time for the least return, because the advice is written for people whose job is social media. You have five platforms, a phone, and twenty minutes between other work.
This workshop is about concentration. Participants work out where their buyers actually are, which is rarely all five, and commit to doing one or two properly instead of all of them badly. Then they learn to make things that perform on those platforms specifically.
Small business owners take this because they are the social media team. Marketing generalists take it because they have been posting consistently for a year with nothing to show and cannot work out why. Every exercise uses your own business and your own accounts.
Content, tools, and examples are built around your own business and marketing before delivery. Most groups train live online, and on-site in-person delivery is available by request. This workshop is available by request only, with a three participant minimum, and sits alongside our other digital marketing workshops.
Why teams book DWC
- Content, datasets, and examples built around your work before delivery
- Live online with a real instructor, or on-site at your location
- Invoicing and purchase order documentation for your organization
What your team gets
This course includes
- Live, instructor led workshop delivered in two 4-hour sessions
- Work on your own business and your own accounts
- Short form video practice using a phone, not a production budget
- Small budget paid and boosted campaigns that spend wisely
- Digital learning materials and take home reference guides
- Certificate of completion for every participant
Course outline
How the workshop runs
Every session is live with a real instructor, and the exercises are built around your team's work.
The day opens on choosing. Participants work out where their buyers actually spend time and what each platform is genuinely for, then pick one or two and let the others go. This is the hardest part of the day and the most valuable, because the alternative is the exhaustion most of them arrived with.
The middle is making things that perform. Participants work on short form video, which is the format carrying the most reach across platforms, and learn what earns attention in the first two seconds. They practice with a phone rather than a production budget, because that is what they will actually have on a Tuesday.
The day closes on paid and measurement. Participants run through small paid and boosted campaigns and learn how to spend a modest budget without lighting it on fire, then work out which numbers actually connect to revenue. Followers is not one of them, and understanding why usually changes how they work.
Outcomes
What You'll Learn at a Glance
- Work out where your buyers actually are and let the rest go
- Understand what each platform is genuinely for
- Create short form video that earns attention in the first two seconds
- Produce content consistently with the time you actually have
- Run small paid and boosted campaigns without wasting budget
- Measure what connects to revenue rather than counting followers
- Decide when a platform is not worth your time
Duration
Prerequisites
There are no prerequisites for this workshop. Participants who want the wider channel picture first can start with Digital Marketing for Small Business.
Format
Online for most groups; on-site delivery by request.
Dates and options
Join a public session or book your teamBook this workshop for your team
Public sessions
Train your team privately
Schedule this workshop for your team, live online or on-site, with content built around your work. Tell us your group size, goals, and target dates.
How team training works
From first call to trained team
- 20,000+Participants trained
- 90%Completion rate
- 1,500+Organizations served
Scope it
A short call about your team, your tools, and what needs to change after the session.
Customize it
Your instructor builds examples, exercises, and datasets around your actual work before delivery.
Deliver it live
Live online for most groups, or on-site at your location, scheduled around your team.
Make it stick
Every participant leaves with reference materials and a certificate of completion.
Pricing
Tuition and ways to buy
$495.00 per participant
Social Media Marketing for Small Business is available by request only, scheduled around your team.
- $495 per participant, with a three participant minimum
- Private training: request a custom quote. One on one sessions and teams below the three participant minimum are priced case by case
- Larger groups: request a custom quote. We price larger cohorts case by case based on group size, schedule, and delivery format
Request a quote and we will build pricing around your team.
- Per participant
Enroll a few employees at the per-participant rate.
- Private team session
Your group only, built around your data, tools, and schedule.
- Invoice your organization
DWC invoices your company directly and provides purchase order documentation.
- Multi-workshop programs
Combine workshops into a series for a department or a cohort of new managers.
Digital Marketing training
Digital marketing training for teams and small businesses
DWC digital marketing workshops cover the channels that move the needle: SEO, Google Analytics, Google Ads, email, social media, content, conversion rate optimization, marketing automation, and AI in marketing workflows.
They work for in-house marketing teams that need to sharpen one skill and for small business owners who wear every hat. Examples are built around your own site, audience, and goals.
Can you customize this workshop for our team?
Yes. Content, datasets, and examples are built around your actual work before delivery, so participants practice on the files, tools, and situations they deal with every day.
Is the training online or on-site?
Most groups train live online with a real instructor. On-site, in-person delivery is available by request.
Is there a minimum group size?
Most workshops booked for a team have a three participant minimum, and the Tuition section on each workshop page lists its exact terms. One-on-one sessions and smaller groups are priced case by case, and larger groups are quoted based on group size, schedule, and delivery format.
Are these workshops for marketing teams or small business owners?
Both. Marketing teams use them to build depth in a specific channel, and small business owners use them to run their own marketing with confidence.
Can we use our own website and accounts in class?
Content and examples are built around your work before delivery, so participants can practice on your own site, campaigns, and analytics where appropriate.
Do participants receive a certificate?
Yes. Every participant receives a certificate of completion, along with digital learning materials and take-home reference guides.
Can we pay by invoice or purchase order?
Yes. DWC invoices your organization directly and provides purchase order documentation.
Can individual employees join a public session?
When a workshop has public dates, they appear in the Dates section of this page with a registration button. If none are listed, request a quote and we will share your options.
Bring this workshop to your team
Tell us about your group and your goals. A training advisor follows up within one business day with options and pricing.