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Revive your Career: Get Certified

To achieve great things, two things are needed; a plan, and not quite enough time.” – Leonard Bernstein There comes a time in life when you have challenges in your career. It could be technology has changed, and you need to learn new skills.  Perhaps you are seeking a way to increase your paycheck. Maybe you are in search of a new career altogether. If you are like most people, the need to learn and grow with the pace of society is critical to succeed professionally. In today’s...

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Photoshop, Illustrator, or InDesign: A beginners guide to choosing the right Adobe graphic software

Choosing which Adobe Creative Suite graphic software is right for my project The Adobe Creative Suite offers an array of industry-leading software products for graphic design, web design, professional photography, video editing, and much more.  For any aspiring designer looking at the Adobe software choices, there is a lot of overlap between the graphic design products (and for good reason!). If you are confused as to which product is right for you when you decide to tackle that new, creative...

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Set, Forget InDesign Styles for Consistency

In my opinion, one of the marks of a professional graphic designer is consistency. It is so important to make sure that fonts, colors, and design elements are consistent throughout a project, but also across an entire company brand. Design consistency gives a feeling of familiarity and provides the consumer something to recognize about your products or services. When Adobe InDesign was introduced in the Creative Suite in 2002, it came with a bundle of new features that helped designers ensure...

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How to Create a Basic InDesign Layout

When it’s time to pull your graphics and text together into one document, Adobe InDesign is the place to be. Be it a flyer, poster, brochure, newsletter, magazine or other media, if you need to create layouts with text and images, use InDesign. Yes, Photoshop lets you create text boxes. But, comparing Photoshop’s Type tool to InDesign’s layout features is like comparing a house cat to a panther — they share a couple genes but one is clearly beefier. In this experiment we will create a...

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The Concepts of Strong Visual Design

Strong designs go far beyond looking cool. When you load a website, watch an ad on television or peruse magazine ads, are you looking at them with random purpose, or did someone sprinkle a breadcrumb trail for you to follow? A well-designed document leads viewers from point A to B, highlighting and emphasizing key components without shouting in all caps “HEY! LOOK OVER HERE!” While there are many creative and intricate ways to draw viewers to the important content like moth to flame, there are...

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