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Resources & Blog: Mailchimp

Tips to Integrate Email Marketing with WordPress Websites

Tips to Integrate Email Marketing with WordPress Websites Learn how to Integrate Email Marketing with WordPress Websites with some simple tips & tricks In this era of multi-channel marketing, where you have multiple means to reach and market to your customer base, it’s more important than ever to make sure your marketing efforts are supporting and working in concert with one another. One of the best ways to do this is to integrate email marketing with WordPress websites. If you have a WordPress website, there are several ways you can boost your...

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Facebook Ads – Custom Audience

Facebook Ads – Custom Audience Create a Custom Facebook Audience of your existing customers An incredibly powerful feature of Facebook ads lets you market directly to your existing customer base.  Using a feature called ‘Custom Audience‘, you can either import a list of email addresses or connect your MailChimp email list to market directly to consumers.  There is tremendous power in communicating direct to your target audience. In this article, I’ll examine some of the basic concepts of a Custom Audience...

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Useful Links – SEO, Google Analytics, Email Marketing

Useful Links – SEO, Google Analytics, Email Marketing For Digital Marketing classes at DWC, here are some of our instructors favorite websites you should know about: https://moz.com/blog (SEO) Primarily used for search engine optimization in order to get best practices related to incorporating SEO into other marketing initiatives, such as content marketing, as well as site architecture errors and recommendations. Moz also has a number of premium programs available for purchase that will list out the site errors on your website, internal/external...

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