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3 Powerful SEO Techniques Can Help Your Business

Search engine optimization (SEO) has been a moving target since its early beginnings. As search engines such as Google change the way they rank and display sites in a search result, business owners and web developers have to evolve in order to keep their site at the top. There are several techniques that can help your site improve its SEO ranking. “Today, successful SEO strategies have to incorporate diverse components including brand building, mobile optimization, content marketing and social...

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Content Buoyancy: A Lesson in Keyword Density

Be it a single article or an entire website, your Web content should function like a harbor along the shore of the ocean of content known as the World Wide Web. If you have read our “Introduction to SEO” blog post, you can imagine keywords acting like a lighthouse for search engines and wayward Web surfers. Keywords shine a light on your content, saying, “Ahoy matey! Drop anchor off the port bow!” Be it rocky shoals or sandy shores, the state of your harbor is up to you, and keywords will play...

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