Instructor: Google Analytics
Tyler Brooks spends most of his time helping companies build their brands, both online and offline. In 2014, Tyler founded Analytive, a digital strategy, consulting, and implementation firm. Before this he worked for several marketing firms in the Indianapolis and Fort Collins areas.
Tyler originally dove into digital strategy as a videographer while producing explainer videos for clients. Then he moved to digital marketing with a focus in data and web analytics. He uses data to help businesses understand their customers better.
At heart, he is a storyteller who loves helping brands find and engage in their story. Sometimes this means looking at the data and letting it tell the story and sometimes it means taking a video camera and becoming the storyteller.
Tyler has dual undergraduate degrees in Entrepreneurship and Business Administration from Indiana Wesleyan University and an MBA from Anderson University. When not working with clients, he produces music and mixes live audio while keeping the curriculum current on Mixcademy.com. If you want to keep up with him, be sure to follow him on Twitter.