Your Guide to Digital Marketing for Small Business
That’s why we’ve compiled a list of important skills that every small-business owner can learn to do on their own to keep their digital marketing for small business on point and stay relevant on the web!
5 Tips and Tricks for Digital Marketing for Small Business
Take an Honest Look at Your Website
However, even if your website looks new, it’s important to review how well it’s working for you. Is it bringing in leads? How many website visits does it receive each month? Are people even able to find your website when they do an online search? Is your website mobile-friendly?
Learn SEO Basics
All digital marketing for small business today needs to factor an SEO strategy into their greater marketing plan in order to maximize people finding you on search engines. In our SEO Beginners Class, you will learn the basics of search engine optimization and how to optimize your website to increase web traffic. This class will immediately give you valuable information to achieve an increase in visits and time spent on your site.
Grow Your Email List
Not sure where to start? You’re in luck, because Digital Workshop Center offers an Email Marketing for Beginners Class! Our Email Marketing Class instructors are experts in digital marketing for small business who will teach you the best practices for using email to attract customers.
Google Advertising Is Your Friend
It is very easy to start spending money on digital marketing campaigns but not see any return. In the Google AdWords Beginners Class, you will start from scratch and work with your instructor through the steps, from the setup of a campaign to the reporting of the results. You will refine and optimize aspects of your AdWords campaigns, from ads, to keywords, to bidding, to budgets. Taught by experts in digital marketing for small business, this class is perfect for businesses of all sizes looking to learn more about how Google AdWords can drive website traffic.