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Google AdWords Beginners Class

Categories: Google Apps Classes | Digital Marketing | Business Applications

Learn to build & refine campaigns in our Google AdWords Beginners class

Class Description

All strong marketing campaigns should incorporate some form of web-based advertising. It is very easy to start spending money on digital marketing campaigns, but not see any return.  In the Google AdWords Beginners Class, you will learn about the AdWords’ powerful suite of digital marketing tools and connected set of networks.

Google AdWords is simple to start using, but is difficult to master. AdWords campaigns have many components that must work together well to create an effective ad campaign. Managing an AdWords campaign involves constant monitoring, analysis, and refinement to improve campaign performance.

In the Google AdWords Beginners Class, you will start from scratch and work with your instructor through the setup of a campaign to the reporting of the results. You will refine and optimize aspects of your AdWords campaigns from ads, to keywords, to bidding, to budgets.

Working with a digital marketing expert, this class is perfect for businesses of all sizes looking to learn more about how Google AdWords can drive website traffic.  Get started with your campaigns today!

Google AdWords Beginners Class
Google AdWords Beginners Class Fort Collins

Class Objectives

Upon successful completion of the Google AdWords Beginners Class, students will be able to:

  • Create a Google AdWords account.
  • Create an ad campaign.
  • Optimize keywords for pay-per-click campaigns.
  • Write effective ads for Google AdWords campaigns.
  • Analyze and report campaign performance.
  • Manage bidding and budgets.
Google AdWords Beginners Class Fort Collins

Class Includes:

  • 6 hours of training
  • Professional Textbook
  • Download materials with practice data files
  • Free access to CoWorking space on class days (FC Only)
  • One month of technical support
  • One year for a free re-take (for attended students of public classes only)
  • Certificate of Completion
Google AdWords Beginners Class Denver

General Info:

  • Target student: Beginner
  • Coursework may be assigned outside of class
  • Computer & software provided in class
  • Class size limited
Google AdWords Beginners Class Online


Training Type

Instructor led, group-paced, classroom-delivery learning model with structured hands-on activities.  Available for Private or Group Sessions.

Financial Aid

Click here to learn more about financial aid options including DWC’s 6-month payment plan, WIOA Workforce grant funding and more.

Terms & Conditions

Please read our Terms and Conditions before you register.

Available Public Classes

Mon 10-19-2020
   6:00pm - 9:00pm
Wed 10-21-2020
   6:00pm - 9:00pm

Streaming Live Online

Price: $395.00
Space Available(Online): 6 seat(s)
Location: Online

Course Closing Date: 10-17-2020
Instructor(s): Marianne Faucher

Mon 12-28-2020
   6:00pm - 9:00pm
Wed 12-30-2020
   6:00pm - 9:00pm

Streaming Live Online

Price: $395.00
Space Available(Online): 8 seat(s)
Location: Online

Course Closing Date: 12-26-2020
Instructor(s): Marianne Faucher

Available Private Training

Digital Workshop Center offers each class in a private, one-on-one format. Private training may be scheduled around your availability and customized to your specific needs.

Consulting allows you to work one on one with your instructor, but does not follow a class curriculum.

If the public class schedule above is not ideal, please choose from the following options: